PSFK Conference New York 2009

Thursday, April 02, 2009 from 9:00 AM - 5:30 PM (ET)

New York, NY

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Ticket Information
Ticket Type Sales End Price Fee Quantity
One Day Conference Ticket   more info Ended $300.00 $7.50 N/A
Event Details

psfk conference london crowd

On April 2, 2009, PSFK will host PSFK Conference New York in Battery Park. The event celebrates the most creative ideas and inspirational organizations emerging from the city - people who we write about on our daily news site at PSFK.com.

Tailored for creative professionals, strategists and the media, we will host 12 lectures and panels on topics that include arts & culture, design, digital & mobile technology, marketing & advertising, sustainability, social media and publishing.

Attendees come to our events to share ideas with likeminds, so beyond the talks we will curate interactive experiences in the venue that bring our core themes to life.

PSFK Conference New York is the 8th conference hosted by PSFK following successful installments in London, Los Angeles, New York, San Francisco, and Singapore.

Past speakers and panelists include creative visionaries and innovators from companies like Apple, BBC, Microsoft, MTV, NASA, Panasonic, Starbucks, Wieden + Kennedy, and the Guardian, and globally-recognized and inspiring creative minds including Shepard Fairey, Kate Moross and Jeff Staple.

Our aim to inspire an audience of creative thinkers to make things better.


AGENDA

Every day PSFK publishes inspirational creative ideas and examples of cultural and business change on our news site PSFK.com. For our conference we have identified the most pressing trends that creative professionals need to be most-informed about - and curated a day of presentations and discussions to share inspiration and ideas on these topics.
9.00 DOORS OPEN / REGISTRATION

9.40 WELCOME
 PSFK founder Piers Fawkes welcomes the audience.

9.50 TALK: WHEN IDEAS CREATE GOOD
While many of us are determined to make better products, services and experiences there are many challenges and potential pitfalls along the way. Graham Hill (TreeHugger) will share the best, high-impact green products and services available today, and what we can learn from their unique stories of development.

10.20  PANEL: BUILDING HEALTHY BRANDS WITH HEART
How do you change the status quo in industries with powerful incumbents? Two emerging New York-based brands seek to alter the way we think about medicine -- from routine doctor's visits to first-aid. Colin Nagy (PSFK/Attention) speaks with Richard Fine (Help Remedies) and Jay Parkinson & Sean Khozin (Hello Health) to discuss the vision for their respective brands, as well as their insights on the healthcare industry as a whole. 

11.00 TALK: GHOSTS IN THE MACHINE: DIGITAL MULTICULTURE
Celestine Arnold speaks on the changing face of race in gaming, virtual worlds and social networks.

11.20 TALK: THIS PLATFORM CALLED EVERYDAY LIFE
Like wildlife, viruses, and gold, mobile technologies don't recognize boundaries - least of all the ones we're using to distinguish "digital" from "real". Kevin Slavin (Area/Code) reveals the latest trends driven by mobile technology.

11.50  PANEL: RECONNECT
David Pinter (PSFK) leads a panel as it looks at how sustainable, economic and social conscience are driving the design of new products and services. Panel includes senior experts across industries including Sarah Beatty (Green Depot), Simon Collins (Parsons), Ryan Jacoby (IDEO) and Matthew Lusk (Hecho, Inc).

12:30 LUNCH

12.45 SHOW & TELL 1: FOURSQUARE LAUNCH
Dennis Crowley presents his new mobile social application, foursquare.

1.05 PANEL: BRAND NEW RULES - Sponsored by Wolff Olins
A discussion around whether new rules are needed to govern the behavior of brands in a world increasingly defined by changing social, cultural, technological and economic forces. Moderated by Gill Linton (The Joneses), the panel includes Doug Jaeger (thehappycorp/Art Directors Club), Paul M Taylor (Diageo), Maria Vrachnos (Peep Insights) and Paul Worthington (Wolff Olins).

1.35 SHOW & TELL 2: MWM GRAPHICS
Artist and designer Matt W. Moore (MWM Graphics) presents his popular work, explains the development of his style and shares his inspirations.

2.00 PANEL: NEW IDEA AGENCIES
Creative agencies are making more products and services to launch direct to market rather than through their clients. Moderated by Danielle Sacks (Fast Company), panelists including Bart Haney (fuseproject), Carl Johnson (Anomaly), Ben Malbon (BBH Labs) and Robbie Vitrano (Trumpet) will discuss the pursuit of intellectual property by forward-thinking companies and the motivations behind this movement.

2.40 PANEL: NEW YORK NEW MEDIA
 In New York and around the world, publishers small and large are altering the way we understand and consume content. Christine Huang (PSFK) sits down with Edward Felsenthal (The Daily Beast) in a discussion about the major changes taking place in publishing and the learnings his digital publication has uncovered in its early stages.

3.20 COFFEE

3.50 PANEL: OPEN TO CHANGE   
A panel led by Florian Peter (CScout) discusses how creators and the community openly come together to develop new thinking and make ideas happen. John Geraci (Outside.in), Scott Heiferman (Meetup), Avner Ronen (boxee) and Domenico Vitale (PI&C) will explain how you can leverage open communities to develop new products, services and experiences for the benefit of everybody concerned.

4.30 TALK: CITY AS CANVAS
 In this talk, Marc & Sara Schiller (Wooster Collective) explore the art of altering and adjusting public space to make it more “livable” and creative. They'll discuss the effect of street art on our perception of the city and the motivation of its creators to enrich - not deface - their surroundings.

5:00 CLOSING REMARKS

5.15 DRINKS (TBD)

Throughout throughout the day, Piers will also be joined by PSFK Senior Editors Dan Gould and Scott Lachut to share some of PSFK’s favorite good ideas and inspirations.
CONFIRMED SPEAKERS:

Bart Haney, fuseproject Graham Hill, Treehugger/Discovery
Ryan Jacoby, IDEO Carl Johnson, Anomaly
Avner Ronen, boxee Danielle Sacks, Fast Company
Marc Schiller, Wooster Collective Sara Schiller, Wooster Collective
Kevin Slavin, area/code Domenico Vitale, PI&C
Robbie Vitrano, Trumpet Scott Heiferman, Meetup
Florian Peter, CScout John Geraci, outside.in
Simon Collins, Parsons Sarah Beatty, Green Depot
Dave Pinter, PSFK Dennis Crowley, foursquare
Colin Nagy, Attention Jay Parkinson, Hello Health
Christine Huang, PSFK Edward Felsenthal, The Daily Beast
Ben Malbon, BBH Labs Matt W. Moore, MWM Graphics
Sean Khozin, Hello Health Richard Fine, Help Remedies
Gill Linton, The Joneses Doug Jaeger, thehappycorp
Paul M Taylor, Diageo Maria Vrachnos, Peep Insights
Paul Worthington, Wolff Olins Dan Gould, PSFK
Scott Lachut, PSFK Matt Lusk, Hecho Inc
Celestine Arnold  



TICKETS

Tickets are $300. Please purchase now to avoid disappointment. Tickets may be purchased by credit card through PayPal or Google Checkout.


SPONSORS
We create 'beyond-the-logo' experiences for sponsors to create win-win-win situations: win for PSFK, win for the sponsor, but above all a win for the audience. For sponsorship opportunities, please contact Jeff Weiner at jeff.weiner@psfk.com.

 


PREVIOUS CONFERENCE TALKS
Flip through these 60+ videos of the talks from previous PSFK Conferences.

 

Attendee List
  • ceo, WFG Media
  • Design and Management Student, Parsons School of Design
  • Partner, Tangerine
    Twitter / Social Feed: twitter @kaguilera
  • National Account Executive, JCDecaux North America
  • President, Alpert Executive Search, Inc.
  • CEO/ Founder, Culture Shock Marketing, LLC (CSM)
  • Ideologist, Yahoo! Buzz Marketing
  • President, e2
  • Senior Designer, 20th Street Media LLC
  • Founder, Consumer Reconnection Project
  • Wolff Olins, Wolff Olins
  • Exhibitor, Green Depot
  • Assistant, Anomaly
    Twitter / Social Feed: EliciaBG
  • President and Founder, Green Depot
  • Vice President Visual Merchandising, Sony
  • Wolff Olins, Wolff Olins
  • VP, Integrated Production Director, Publicis
    Twitter / Social Feed: bergs
  • Strategist, Momentum Worldwide
  • Exhibitor, Green Depot
  • Co-Founder, 5th Finger
  • Editor, Advertising Age
  • PS, LLDP
  • Head of Strategy, The Barbarian Group
    Twitter / Social Feed: heyitsnoah
  • Writer, The Wall Street Journal
  • Founder, Skyelab
  • NY Editor, Thrillist
    Twitter / Social Feed: _RentalCarRally
  • VP Marketing, Communispace
    Twitter / Social Feed: JenBuatti
  • Creative Director, Anomaly
  • Managing Director - NY, mcgarrybowen
    Twitter / Social Feed: dmcameron
  • Volunteer, PSFK
  • Account Director, Leo Burnett
  • Brand Planning Director, GlobalHue
    Twitter / Social Feed: lilismile
  • Marketing Manager, GRID2
  • Creative, Anomaly
    Twitter / Social Feed: stanchin
  • Editor-in-chief, Core77
  • Integration Manager, mcgarrybowen
    Twitter / Social Feed: eugenekchung
  • Executive Vice President, JCDecaux North America
  • Volunteer, PSFK
  • Founder, Coburn Ventures
  • Asst to CEO, COLLINS
  • Dean of Fashion, Parsons
  • Brand Strategist, Saatchi & Saatchi
  • Wolff Olins, Wolff Olins
  • Co-Founder, foursquare
  • Strategist/Planner/Account Manager, Biddle McGillvray Advertising
    Blog: vivalalondon.blogster.com
    Twitter / Social Feed: olivier27
  • Sales and Marketing Coordinator, Communispace
    Twitter / Social Feed: Chadaher
  • Parsons Alumni, Parsons the New School for Design
  • n/a, New York Times
  • R/GA / AAAA
  • n/a, RENTAL
  • Senior Director of Strategic Accounts and Channel , Communispace
  • Creative Director
  • Interactive strategist
    Twitter / Social Feed: marilysedionne
  • Media Director, Continuity
  • Head of Marketing, What If
  • Writer, Sure Revolution
  • Director of Cultural Strategy, GlobalHue
  • Creative DIrector, R/GA
  • photo producer, Anomaly
  • Principal, Double Happiness
    Twitter / Social Feed: ErikFabian
  • n/a, RENTAL
  • Founder/ CEO, PSFK
  • Creative Director, JWT
    Twitter / Social Feed: laurafegley
  • Executive Editor, The Daily Beast
  • Founder, Help Remedies
  • Strategist, Anomaly
  • Founder, Pure Project
  • Professor, MFA, Parsons the New School for Design
  • Volunteer, PSFK
  • Brand Planning Director, DDB
  • Telecoms Consultant
  • Bureau Chief, Americas, Monocle
  • CFO, Hitviews
  • Trends Analyst, Freelance
  • Journalist, Snob Magazine
  • Co-Founder, Outside.in
  • President, Creative Director, Carrot Creative
    Twitter / Social Feed: twitter.com/mikegermano
  • Principal, M Company, LLC
    Twitter / Social Feed: @mjginnyc
  • Freelance Sustainability Strategist, Me
  • Associate Creative Director, Roundarch
    Blog: blog.johnnyjuice.com
    Twitter / Social Feed: juanito_jugo
  • Consultant, Normal Research
  • Creative Partner, BBH Labs
  • Senior Deputy Director, Museum of Moving Image
  • Audience Engagement Manager, The Daily Beast
  • Senior Editor, PSFK
  • Founding Partner, Anomaly UK
  • Idea Architect, People, Ideas, and Culture
  • Strategic Innovation Catalyst, Starcom Mediavest
  • Account Planner, Razorfish
  • MFA Student, Parsons
  • Co-Owner/Creative Recruiter, Sam & Lori Assoc
  • Exhibitor, Green Depot
  • Principal, 400twin
    Twitter / Social Feed: shader
  • Program Manager, fuseproject
  • Executive Recruiter, Liz Glatzer & Associates
    Twitter / Social Feed: deborahhankin
  • Volunteer, PSFK
  • Creative Director, Cunning Communications
    Blog: www.floydhayes.com
    Twitter / Social Feed: www.twitter.com/twipple
  • Head of Planning, Gotham
    Twitter / Social Feed: xwicks
  • Chief Organizer, Meetup
  • Founder, TreeHugger
  • Creative Director, Lexis Public Relations
  • Principal, Graylyn Associates, Inc.
  • Agent, SHH Management Inc.
    Twitter / Social Feed: shhmgmt
  • Managing Editor, PSFK
  • CEO, blip.tv
  • Volunteer, PSFK
  • Strategic Planner, Saatchi & Saatchi
  • SVP, Guerrilla Marketing Director, Renegade
    Twitter / Social Feed: www.linkedin.com/in/triphunter
  • Business Designer, IDEO
  • Founder, CEO, thehappycorp
  • Strategy Director, ZAG
  • Planner, Reebok
  • Founder, Anomaly
  • Director, Consumer Planning, Diageo
  • owner, Tangerine
  • Founder/CEO, All Day Buffet
  • Exhibitor, Green Depot
  • creative director, Continuity/McGarry Bowen
  • Physician, Hello Health
  • producer, Anomaly
  • Assistant, Brand Experience Lab
  • Senior Editor, PSFK
  • Reputation Director, Redscout
  • Planner, Apple
  • Strategic Planner, Schematic
  • Consultant, Programming & Strategic Partnerships, PopTech
  • Senior Editor, Advertising Age
  • Interactive Marketing Manager, American Express
  • Student, Parsons School of Design
  • Research Analyst, PHD Media
  • Sr. Strategic Planner, Saatchi & Saatchi
  • Volunteer, PSFK
  • Co-Founder, Flavorpill
  • student, Parsons
  • Strategic Planner, Saatchi & Saatchi
  • Co-Founder, The Joneses
  • VP MultiPlatform Music Programming Initiatives, MTV
  • Senior Project Manager, Hecho, Inc
  • Director, Client Services, Communispace
  • Managing Partner, BBH Labs
  • Founder, Flavorpill
  • Marketing and Sales Planner, Seeking Alpha
    Twitter / Social Feed: KristinaMarino
  • President, Trendincite LLC
  • Consumer Planning Director, Diageo NA
  • Brand Consultant, Brand Forum Partners
  • Managing Director, zig inc.
  • Group Assistant, Redscout
  • VP Director Consumer Engagement, Arc Worldwide
  • Senior Strategist, LBi Icon Nicholson
    Twitter / Social Feed: www.twitter.com/mikemookie
  • Research Fellow, MIT
  • Creative Director, MTV
  • Digital Strategist, Grey New York
    Twitter / Social Feed: reeegan
  • Wing Latino
  • Publisher, Russia Magazine
  • Support Specialist, Meetup
  • Account Manager, Scratch Music Group
  • Volunteer, PSFK
  • Representative, Glyph Cue
  • Founder, MWM Graphics
  • Digital Editor, Adweek
  • Senior Strategist, The Concept Farm
    Twitter / Social Feed: @katnagl
  • Design Researcher, SmartDesign
  • Director, Attention PR
  • Web Strategist, abnavarro llc
    Twitter / Social Feed: twitter.com/abnavarro
  • Anthropologist, Cultural Capital
  • Senior Marketing Manager, SAVO
  • Strategic Planner, Saatchi & Saatchi
  • Creative Executive, Original Media
    Twitter / Social Feed: adamneuhaus
  • Designer, Catalyst Studios
  • Wolff Olins, Wolff Olins
  • Vice President, Music Licensing, Sony Music Entertainment
  • Account Supervisor, The Kaplan Thaler Group
  • Co-Founder, Hello Health
  • Director, PSFK
  • Research Manager, JUICE Pharma Worldwide
  • Creative Trends Manager, Takasago
  • Program Manager, Pace University
    Twitter / Social Feed: twitter.com/wilpen
  • Founder, OW! Health
    Twitter / Social Feed: @philpyj
  • Strategist, Freelance
    Twitter / Social Feed: jenpi
  • Contributing Writer, PSFK
  • n/a, Brand Experience Lab
  • student, Harvard College
  • Marketing, Publicity & Communications Specialist, AP & Associates Inc.
  • Strategic Planner, Saatchi & Saatchi
  • Researcher, Monocle
  • Planning Director, Strawberryfrog
  • VP, Strategy Director, MRM Worldwide
    Twitter / Social Feed: www.twitter.com/contactjr
  • VP Strategy Director, Leo Burnett USA
    Twitter / Social Feed: jonrap
  • n/a
  • New Media, Tech, and Culture Reporter, The New York Observer
    Twitter / Social Feed: gillianmae
  • new business coordinator, BBH NY
  • CEO, boxee
  • Student, Industrial Design, Rhode Island School of Design
  • Features Writer, Fast Company
  • Head of Strategy, Rockwell Group
  • Strategic Planning Agent, Alpert Executive Search, Inc
  • Founder, Wooster Collective / Electric Artists
  • Founder, Wooster Collective
  • Sr. Copywriter, MRM Worldwide
  • President, 20Th Street Media LLC
  • Principal, Project Partners Network, LLC
  • foursquare
  • Account Director, Anomaly
    Twitter / Social Feed: www.twitter.com/petersemple
  • Strategist, Electric Artists
    Twitter / Social Feed: @jinal_shah
  • Editor, LovelyCompanies.com
  • Volunteer, PSFK
  • Volunteer, PSFK
  • CEO, Music Interactive
  • Cake
  • Art Director, MRM Worldwide
  • Brand Anthropologist, OLSON
  • Professional Artist, company CTRL
  • Print Producer, Anomaly
  • Managing Editor, YPulse
    Twitter / Social Feed: ypulse
  • Managing Director and co-founder, Area/Code
  • Digital Media and Marketing Reporter, The Wall Street Journal
  • Sr. Recruiter, Roz Goldfarb Associates, Inc.
  • Volunteer, PSFK
  • director of marketing strategy, kate spade
  • Associate Creative Director, Roudarch
  • n/a, n/a
  • CEO, gliider
  • President, LIME public relations + promotion
  • Marketing Communications Manager, Goldman Sachs
  • Business Intelligence, GettyImages
  • student, Parsons the New School For Design
  • Volunteer, PSFK
  • Planner, Gyro
    Twitter / Social Feed: www.twitter.com/addwax
  • Wolff Olins, Wolff Olins
  • Director, Consumer Planning, Diageo
  • Consumer Planning Director, Diageo
  • VP, Strategic Development, Daylife
  • Volunteer, PSFK
  • Senior Futures Specialist, Nokia USA
  • Senior Writer, Fast Company
  • Vice President, Interactive Strategy and Transform, American Express
  • AE, RBC
  • Sr. Director, Marketing Operations, Walmart Stores
    Twitter / Social Feed: ktroia
  • Creative, Anomaly
  • Editor, Agencyspy
  • producer, Palatine Group
  • Founder, Chief Idea Architect, People Ideas & Culture
  • Co-Founder, Trumpet
  • president, Cunning
  • Insight & Trends Director, Peep Insights
  • Managing Partner, Campfire
  • Director of Business Development, PSFK
  • Vice President, Weber Shandwick
    Twitter / Social Feed: twitter.com/katiewelch
  • President, Executive Recruiter, Wert and Company
  • Strategic Planner, Saatchi & Saatchi
  • Wolff Olins, Wolff Olins
  • President, WISE Public Relations
    Twitter / Social Feed: wisepr
  • creative director of digital media, droga5
    Twitter / Social Feed: scottwitt
  • Head of Strategy, Wolff Olins
  • Account Supervisor, Agency.com
  • Wolff Olins, Wolff Olins
  • Contributing Editor, Architect Magazine
  • International Business Development Manager, Skip Hop
    Twitter / Social Feed: Azzoutanna
  • Principle, Aliquot Sum
  • Strategist, Anomaly
When

Thursday, April 02, 2009 from 9:00 AM - 5:30 PM (ET)

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Where
Museum of Jewish Heritage
36 Battery Place
New York, NY 10280



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Hosted By

PSFK

PSFK is a trends and innovation company that publishes a daily news site, provides trends research and innovation consultancy and hosts idea-generating events. We aim to inspire our readers, our clients and our guests to make things better - whether that’s better marketing, better lives or a better world.

Publishing
Each month over 400,000 people from around the world read PSFK’s websites and newsletters for inspiration. PSFK.com actively reports on the latest changes and creative ideas in popular, consumer and business culture.

Consulting
Leveraging a global network of experts, PSFK provides trends research and innovation consultancy to companies like Apple, BMW and Coca Cola.Clients turn to PSFK for its global reach, ability to provide granular, local intelligence, and our ability to find lateral inspiration that informs marketing, innovation and product development.

Experts

The Purple List is PSFK’s network of trusted trends experts and tastemakers. It’s a community of professionals across industries who can help you with projects big and small, full time or on an ad-hoc basis.

Events
PSFK holds conferences that foster discussion about the latest trends, innovation and creative thinking. By bringing together the world’s most innovative change-makers, we are able to shine a light on the creative ideas that come from understanding these trends. The PSFK Conference series is international in scope with events taking place in London, Los Angeles, New York, San Francisco and Singapore. 

 

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